Shein is being probed for greenwashing
Shein is being probed for Greenwashing by the Antitrust agency. Which accuses Shein’s website of trying “to convey an image of production and commercial sustainability of its garments through misleading environmental claims,” the antitrust agency said in a statement.
The probe is the latest in a string of investigations by regulators across Europe into potentially misleading environmental claims by companies.
Shein’s website appeared to emphasize a commitment to decarbonization which seems to be contradicted by the increase in greenhouse gas emissions shown in Shein’s sustainability reports.
Greenwashing is being used by companies to show customers and investors about false claims which suggest a climate friendly production system, when in fact it’s a lie.
The Italian AntiTrust agency is opening investigations of greenwashing into Dior and google for overstating their carbon footprint compliant workers conditions.
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Interesting read, though I think there are some points that could have been explored further. Would love to see a follow-up on this topic.
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